How to Build a Doomed Website
Uncomfortable, Inescapable E-Commerce Truths by Ian Heller, May 27, 2020. Distribution Strategy Group Distributors spend fortunes standing up websites that will never work. Watch the video. I think a good rule of thumb for distributors is that you can’t complain about your e-commerce failure if…
How To Better Serve Your Customers During This Crisis and Beyond
Support Your Customers: Don’t Stop Selling Because of Coronavirus
IMARK NOW Electrical Summer 2019: E-Customer Service: If You Build It, Will They Come?
by Susan Bloom, for IMARK NOW Electrical, Summer 2019 In the most recent IMARK Electrical NOW e-magazine, five members (four of them Second Phase customers) were interviewed about the challenges and opportunities in bringing their e-commerce channel to market and “why distributors who don’t offer…
Have You Seen the Line Outside Your Digital Branch?
by Scott Bebenek & Jonathan Bein, Ph.D. 2019, Real Results Marketing “We have to get used to the idea that at the most important crossroads of our life there are no signs.” – Ernest Hemingway The distributor is no stranger to coming upon crossroads throughout their business’s life span….
Second Phase Joins Billtrust
Acquisition further streamlines order-to-cash experience for wholesale distributors LAWRENCEVILLE, N.J. (April 16, 2019) – Billtrust, the leader in B2B order-to-cash solutions, announced today the acquisition of Second Phase, a software solution provider that is the leader in B2B eCommerce for wholesale distribution companies. This acquisition…